Data Protection and Privacy Policy



SAUDIA respects your privacy. This Data Protection and Privacy Policy explains how the personal information you provide us when purchasing an Inflight Wi-Fi session is processed, stored, secured, and used when you register or use SAUDIA’s product known as “Inflight Wi-Fi”.

This Data Protection and Privacy Policy sets out what types of personal information we collect about you through Inflight Wi-Fi, how we collect that information, and what do we do with it, including with whom we share it.



By accessing or using Inflight Wi-Fi, you hereby consent to the processing, collection, use, and storage of your personal information in accordance with this Data Protection and Privacy Policy. Your data will be stored by SITAONAIR on SAUDIA’s behalf in the Netherlands at the operating centres of SITAONAIR.

Your use of Inflight Wi-Fi is subject to your agreement to this Data Protection and Privacy Policy. Your agreement to this Data Protection and Privacy Policy is demonstrated by your acceptance of it via the Inflight Wi-Fi registration pages.



In order to provide you the best service while respecting your privacy, SAUDIA may collect and store information that will help us personalize our inflight services. Section 5 sets out how we may use the information we collect.

SAUDIA collects two types of data: personally identifiable information and aggregate data.

Personally identifiable information is any information (by itself or collectively with other data) that can be linked to a specific individual such as name, address, and email address. Aggregate data is data which has been made anonymous so that a specific individual cannot be identified.

In accordance with data privacy principles, as well as security best practices for e-commerce sites, SAUDIA utilizes Secured Socket Layer (SSL) to protect any and all personally identifiable information submitted via a browser.

SAUDIA may hold your name, email address, and other registration information in order to provide you with Inflight Wi-Fi. If you pay for Inflight Wi-Fi by credit card, we will ask you to provide credit card information. We will store your credit card details (excluding your 3 or 4 digit card verification number), in the Netherlands for as long as we need to complete the transaction, comply with any legal, regulatory, or security requirements, or to resolve any disputes.

We may also collect information about your travel such as destination and airline or any other travel related data. If this information is collected, it is used only to provide customer support in the case such support is required.



Each time you log on to Inflight Wi-Fi you will be asked to provide a user name and when requested, a password.



SAUDIA complies with applicable privacy and data protection laws of relevant jurisdictions. We use the information you provide us for the purpose of responding to and fulfilling your requests for Inflight Wi-Fi.

We also collect and store your account access information such as your user name and password (if applicable), only in order to complete transactions you have requested and for billing purposes.

SAUDIA does not sell, rent, or otherwise share personally identifiable information with third parties except in the following circumstances:

  • Where it is necessary to complete a transaction you have requested.
  • Where we are required by applicable law or pursuant to a court or similar order (for instance lawful interception request by the Saudi Authorities).
  • To assist in an investigation or customer complaint requiring resolution by SAUDIA.
  • To allow SAUDIA to understand better the nature and quality of the provision by SAUDIA of Inflight Wi-Fi and to use such information in the context of its overall passenger relationship management.
  • To personalize your Inflight Wi-Fi experience, which may include matching and serving targeted advertisements.
  • Where you agree to receive communications from third parties whom SAUDIA has carefully selected.
  • As deemed necessary to protect the legal rights or the property of SAUDIA, to protect other users of Inflight Wi-Fi or any third party, to operate Inflight Wi-Fi properly, or to prevent personal injury or loss.

In the event SAUDIA is required to transfer personally identifiable information to a third party as part of a sale, merger, assignment, joint venture, or other transfer or disposition of a portion or all the assets or stock of SAUDIA or of any affiliated entities.

In order to be able to offer Free Wi-Fi to you, SAUDIA works with carefully selected sponsors. By signing up to Free Wi-Fi, you agree that we may share your information, including personally identifiable information with those sponsors. By accessing the Free Wi-Fi, you agree that sponsors may contact you.

Any personally identifiable information kept by SAUDIA can be accessed by the passenger in accordance with Section 11 below.



Given the nature of our business, please be aware that the information you provide to us may be stored in and transferred to countries that offer varied levels of data protection. BY AGREEING TO THIS DATA PROTECTION AND PRIVACY POLICY AND USING INFLIGHT WI-FI, YOU ARE CONSENTING TO THE TRANSFER TO, AND USE OF YOUR PERSONAL INFORMATION IN THE NETHERLANDS, FOR THE PURPOSES OF COMPLETING TRANSACTION(S) INVOLVING YOUR USE OF INFLIGHT WI-FI.

Information that you provide to us may also be transferred to other countries to comply with lawful interception obligations.



Your personal registration information is protected by your inflight user ID and password, so that others cannot access it. You should keep your user ID and password secret and avoid writing it down or storing it on your computer. When you have finished a session, always remember to close all windows (applications), including the Inflight Wi-Fi Status page.

SAUDIA uses all reasonable endeavours to ensure, as far as possible, the security of the information it collects. Hence, for inflight services, a server is installed onboard the aircraft with security features designed to protect your information. External access to this server is protected by advanced firewall technology designed to block and filter traffic passing through it.

In addition, SAUDIA uses encryption technology such as Secured Socket Layer protocol to protect your personal and sensitive information to transfer and store on the aircraft server. SAUDIA uses the highest precautions during transmission of data to the ground. All data is encrypted in the air and on the ground.



Links may be provided to third party websites that do not operate under the Data Protection and Privacy Policy of SAUDIA. SAUDIA is not responsible for the content or data collection practices of such third party sites. We recommend you review and understand the privacy policies of such third party sites before providing them with your information.



This Data Protection and Privacy Policy does not cover any information you post in any public forums such as chat rooms and message boards, as we cannot control how third parties use the personal information you share in such forums.



SAUDIA reserves the right, at its sole discretion, to modify this Data Protection and Privacy Policy at any time. Such modifications shall be effective upon posting of the modified Data Protection and Privacy Policy on or by link from the Inflight Wi-Fi Homepage.


SAUDIA Cookie Policy

SAUDIA uses cookies. A cookie is a small text file that is sent by a web server and stored on your computer’s hard drive. It allows SAUDIA to identify you when you use Inflight Wi-Fi. It may contain details such as name, user ID, and password. Inflight Wi-Fi utilizes both session and persistent cookies.

Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

SAUDIA stores this information in the cookie and uses it as a means of allowing you to log in and out of service, identifying you when you use our products, and in order provide you personalized services and profile your use of Inflight Wi-Fi. Certain information, though none which would allow you to be identified personally, may be analysed by a third party analytics tool (like Google Analytics) in order better to understand user behaviour and preferences.

To provide you with improved services in the future, we may assess the popularity of sites and web pages visited by our users.

Rejecting cookies could adversely affect your experience and prevent Inflight Wi-Fi from functioning properly.

The “help” feature on most browsers will tell you how to stop your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie and how to disable cookies altogether. You can also disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on settings or visiting the website of its manufacturer.



If you believe that SAUDIA has failed to adhere to this Data Protection and Privacy Policy or want to get additional information on its meaning and content, contact us electronically or via postal mail at the addresses provided below.

SAUDIA will use reasonable efforts to promptly determine and remedy the problem.

You may obtain a copy of the Personal Information collected by SAUDIA in relation to your use of Inflight Wi-Fi by contacting SAUDIA as per below:

    PO BOx 620, Jeddah 21231
    Kingdom of Saudi Arabia


Contact Us

If you wish to obtain support, you can email your enquiries to or call us at +966 920003777